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agenda

*Times and Content Subject to Change
*All times listed in MST

6:30 am - 7:30 am

Make You Matter Sunrise Fitness by Andrea Curless, Corporate Wellness Coach & Certified Instructor - Tiller-Hewitt HealthCare Strategies
Sunrise Yoga

Registration for this event is required. Register now!

8:30 am - 9:00 am

Continental Breakfast / New Member Ice Breaker Breakfast

9:00 am - 9:15 am

Welcome/Conference Overview

9:15 am - 10:30 am

Opening Keynote: Beyond Grit: Powerful Practices to Gain the High-Performing Edge

Cindra Kamphoff, Keynote Speaker, Executive Performance Coach & Author
President and Founder, Mentally Strong Consulting

10:30 am - 11:00 am

Refreshment Break/Visit Sponsors

11:00 am - 11:45 am

Data Miners by Day, Narrators by Night - A Keepage and Leakage Story
Erica Hammond, Manager, Physician Business Development, Tampa General Hospital
Michelle Kruger, Director, Physician Business Development, Tampa General Hospital

We always hear of the gold standard percentage of keepage being at or above 50% and at or below 50% for Leakage. But these two strategies are much more complex as the specialties and timeframes being analyzed can indefinitely skew your percentages, not to mention location of a medical group and its proximity to your home-base hospital. In this discussion, we will discuss how Keepage and Leakage have two separate strategies at our hospital and the nuances associated that must be followed through with a strong narrative to depict full-picture performance metrics.

11:45 am - 12:45 pm

Concurrent Sessions

Pediatrics - Pediatric Focused Liaison Round Table
Paula Murphy, Senior Physician Liaison, St. Louis Children's Hospital

This break out session will be the perfect opportunity for pediatric liaisons to connect with each other as we guide discussion around common challenges. Topics of discussion will include, my worst idea ever, achieving the impossible goal, how I became my own advocate and other timely topics of 2023.

Delivering Value Through Strategic Partnerships
Jodi Knode, Director, Physician Concierge Services, UMass Memorial Health

UMass Memorial Health has successfully developed a strategic priority to address chronic disease management. The health system identified the need to provide additional services in the community and has opened a new multi-disciplinary clinic at a community hospital. The physician liaison team has delivered significant value to the organization over the past several years which has allowed them the opportunity to partner with senior leadership on strategic growth initiatives including the multi-disciplinary clinic. During this session we will share our relationship building techniques, our service line prioritization work and the impact that this new clinic is offering to patients and the healthcare system. This talk will also focus on how the liaisons have been able to develop and foster strategic relationships with both internal and external stakeholders, earning them a seat at the leadership table while continuing to deliver value to the system, community physicians and the patients they serve.

Manager/Director - Building a High Powered National Physician Relations Team
Angela Valchine, SVP of Physician Relations, Happier Living

A common debate among national healthcare providers is not the decision to implement a physician relations program, but whether the program should be centralized or decentralized. As a physician relations leader who originally worked in a decentralized physician relations organization structure and is now in the position to build high performing centralized national physician relations teams, Angela will bring her real world experience and perspective to this important topic. Attendees will learn the pros and cons of both models as well as the key components of successfully building a national PRM infrastructure while ensuring the C-suite is fully committed to the investment. Angela has 20 years of healthcare experience that includes big Pharma, non-profit as well as having held positions in local, national and global physician relations. Angela is currently the SVP of Physician Relations with Happier Living, a national provider of behavioral health services with a network that spans 30 states.

12:45 pm - 1:30 pm

Luncheon




1:30 pm - 2:30 pm

Five Must-Do Strategies for Future Success
Kriss Barlow, RN, MBA, Principal, Barlow/McCarthy
Susan Boydell, Partner, Barlow/McCarthy

The pressure is palpable… growing business with limited access, managing the barriers when staffing is a challenge. Even our visits have become more complicated. The landscape is changing and while it starts with a good strategy, how do you distill this into everyday work? In this session, we’ll take a look at the future state of the liaison role through the eyes of our leaders and share the 5 must have areas for future positioning and success.

2:30 pm - 3:00 pm

Refreshment Break/Visit Sponsors

3:00 pm - 4:00 pm

Concurrent Sessions

Experienced Liaison - Climbing Together: How a Health System Merged Physician Liaisons and Population Health Advisors to Achieve New Heights
Maegan Vidal, Provider Outreach and Engagement Advisor, Randall Children's Hospital at Legacy Emanuel and Legacy Health Partners
Kaitlyn Morrell, Provider Outreach and Engagement Advisor, Randall Children's Hospital at Legacy Emanuel and Legacy Health Partners

It takes a team to summit a mountain. Learn what happens when hospital physician liaisons and clinically integrated network advisors merge together to reach our health system’s referral and population health goals. We will describe our experiences, wins, challenges, and how we are forging a new future in a continuously changing healthcare landscape.

Liaison, Party of One: Getting the Most Out of a Small Liaison Team
Salena Sachman, Community & Physician Liaison, Elizabeth Wende Breast Care, LLC

This session will address some of the challenges small liaison teams may face. We will review tools to help maximize a small liaison team's time and effort. Lastly, we will participate in an exercise to help plan and set strategic goals.

Identify & Reduce Referral Leakage with Analytics
Josh Cameron, Executive Vice President at Marketware Division of Medsphere

4:00 pm - 5:00 pm

Networking Reception

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