AAPL offers educational sessions available to view at your convenience! Participate in the live webinar to take advantage of the presenters expertise with the opportunity to ask questions.

Physician Expectations

 Friday, January 26, 2018
 12 noon - 1:00 pm EST


 Shyam Kishan, MD
Pediatric Orthopedic Surgeon
Southwest Pediatric Orthopedics 
 Robbie Reed
Regional Physician Liaison
Southwest Pediatric Orthopedics

Join Robbie Reed and Shyam Kishan, MD to discuss the relationship between physician liaison and physicians. The Q & A discussion includes topics of marketing, engagement and what components of communication are beneficial for specific service lines and specialties. Shyam Kishan, MD is pediatric orthopod an international speaker on advanced therapies for the spine in children. Robbie Reed is a seasoned liaison serving as co-chair on the webinar committee.


  • Learn what marketing materials physicians are expecting
  • What levels of engagement are useful?
  • How is information for specific service lines translated?  What is too little and what is too much in terms of information and specificity?
The registration link will be available in the Thursday Update Email.

A Day in the Life of a Physician Liaison

 Friday, February 23, 2018
 12 noon - 1:00 pm EST


Jason Lansdale
Supervisor, Clinical Integration, West Region
Senior Physician Liaison
University Hospitals of Cleveland, Clinical Integration


Joan Brewer
Referral Relations Manager
Billings Clinic
Sarah Frey
Physician Liaison
Clinical Integration
University Hospitals of Cleveland,
Rainbow Babies & Children's
Robbie Reed
Regional Physician Liaison
Southwest Scoliosis Institute

In this panel discussion, we will feature 3 different "day in the life" examples from those in a physician or hospital based liaison role. These will include perspectives from a Children's Hospital liaison, a Rural Health Care liaison and a Free-Standing Clinic liaison. Each will address the pros and cons of their program structure and talk to the opportunities and challenges they face.

  • Explore the daily workings for professionals in a physician liaison or physician outreach role
  • Learn how liaisons from non-academic medical centers approach their work in representing institutions such as children's hospitals, rural clinic and free-standing facilities
  • Investigate and implement strategies within your own day in the life of an outreach professional
The registration link will be available in the Thursday Update Email.

Questions about AAPL webinars, membership or renewals? 

Call (571) 402-AAPL (2275)

American Association
of Physician Liaisons, Inc.
461 Cochran Road, Box #246
Pittsburgh, PA 15228 USA

Phone: 571-402-AAPL (2275)
Fax: 412-344-0599
Email: contactaapl@gmail.com

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